Dolly located in Surabaya was once the largest prostitution area in Southeast Asia and now, because of the success of Mrs. Risma (Mayor of Surabaya), Dolly changed its color into a colorful mural tourism area and there are 39 small and medium businesses.
The purpose of this destination branding of Dolly is to introduce and promote Dolly to be known to the public as before but in terms of positive so that became a tourist destination, investment and organizing events.
The purpose of this destination branding of Dolly is to introduce and promote Dolly to be known to the public as before but in terms of positive so that became a tourist destination, investment and organizing events.
Pattern taken from the smile face on logo that is arranged like a curve on Jarak Arum batik.
visual identity application :
