Re-Branding (powertechnics)
Live project (2010)
During my internship at Cluster One creatives, Pune, I handled a rebranding project. The client was a Pune based Infosolutions company called Powertechnics and they wanted a fresh new identity. We gave them strong brand core values and an appropriate identity accompanied with the collaterals.
The core values that we proposed - Prompt, Precise & Promising
Logo construction
Primary and secondary typeface
The collaterals
A poster designed to launch the new identity