
Short stories for long memories
Behind every ad there is a story, and that is why we have asked 10 respectable
Croatian authors to write short stories about ads to mark the 10th anniversary of
Njuškalo company.
Croatian authors to write short stories about ads to mark the 10th anniversary of
Njuškalo company.
The short stories will be embedded in long memory by means of printed, as well as
digital edition - a special collection of wearable technology.
Njuškalo’s ‘long sleeve and short stories’ shirt can be seen as a kind of mini
anthology of contemporary Croatian prose.
At the same time, it is the first shirt-book in the world, and you will surely agree that
this is quite a good story.
With the unavoidable planner and the shirt-book, the collection of short stories is
complemented by other items of the same recognisable design derived from the
stories themselves.























Jurica Kos (designer/art director)
Ana Lozica (copywriter/creative director)
Domagoj Davidović (production)
Tomislav Bader (production)
Žarko Kuvalja (web development)
Branka Šćepanović, Roba & Roba (textile production)
Print Cerovski (production of printed materials)
U šumi (video production)