every1 eats
BECAUSE SOMEONE CARES
Final-Year Project
Project: Branding
Target Audience: Working adults & beneficiaries
‘Every1 eats’ is a social enterprise food truck that provides nutritious bento
meals for the working adult and advocates Pay-it-forward initiative to help
the beneficiaries in Singapore.
Objectives
To design and conceptualise a brand identity system for a food truck
Objectives
To design and conceptualise a brand identity system for a food truck
that advocates Pay-It-Forward initiative for some1 in need.
The visual identity was intrigued by the bento compartments and how every dish
comes together and creates a sense of harmony. It is to represent how every '1'
person can help someone in need & how every 1 meal matters.
Showreel
How the Pay-it-forward works?
Photoshoot by: Chan Yi Jun
Logo
Logo Variations
Food Packaging
Name Cards
Poster
Redemption Note
Menu
Website
Food Truck
Non-commercial purposes.
