THE DAILY JUICE
A Handful of Taste. Deliciously Nourishing
New brand helps Daily Juice Company in moving into health, wellness and nutrition territory as regular juices are not perceived by consumers as a healthy option anymore.
The solution was to show naturalness and health by focusing attention on natural ingredients and simple, “nothing to hide” look of the packaging. Stacked fruit and veggies convey the idea of a cold-pressed product packed with the goodness of veggies.