Barefoot Proximity
(Spring 2017, Fall 2017)
During my time at Barefoot Proximity, I got the opportunity to work across various brands such as Cincinnati Children’s Hospital, PGeveryday and ExxonMobil and the nonprofit HeartSpeak. I worked in collaboration with the creative teams across each brand to produce marketing material in order to promote the products and services. The work expands across many different platforms, including emails, web design, social media, print ads, brand wholesaler content, presentation decks, informational videos, and internal design work as needed.
Webpage update for Speedpass+
Redesign of unsubscription pages for PGE lines of business
While working on the Cincinnati Children’s team, one of the bigger projects I was involved in was the short video series that ended up being called “Asking Big Questions.” I worked alongside the creative team on the research, brainstorming, ideation, storyboarding and testing of the videos to focus on the topics for which Children’s does a lot of research on. Due to confidentiality I can't share the initial process but the final videos can be viewed on youtube.
Asthma › Pediatric Cancer › Brain Injuries ›
Asthma › Pediatric Cancer › Brain Injuries ›
Vessel Schematic for ExxonMobil Marine
As new employees join the ExxonMobil team at Barefoot Proximity, they will need to be onboarded to the brand. The current onboarding process for the team is unorganized, and at times nonexistant. As past of my co-op project, I designed an interactive onboarding deck for new employess. This project was comprised of 4 components: interactive deck, ExxonMobil history video, welcome video featuring current employees and a pockect acronyms page.
