Stranger Things Season 2 official launch: Stranger Broadcast
The day a streaming platform took over a free-to-air TV Channel for 1 hour.
The campaign that brought new members to Netflix.
We created a 1 hour taste of Netflix as if the streaming platform had been turned into a free-to-air TV channel from 1984 and broadcasted a Stranger Things full episode on Brazil's 2nd biggest network, SBT.
Our content teletransported millions of brazilians to 1984.
Commercials that explained what Netflix is and how to sign up. Fake products commercials related to the series. And a News Special that used decades-old news footage to connect The ChupaCabra Myth with the Stranger Things Monster.