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In 2009, Dell came to us at MINIMAL for assistance breaking into the smartphone market with their Venue line of smartphones. Working with Dell's … Read More
In 2009, Dell came to us at MINIMAL for assistance breaking into the smartphone market with their Venue line of smartphones. Working with Dell's internal team, we wrapped the phone in metal and, in an industry-first, curved Gorilla Glass, differentiating them from competitors and creating a shape that was fresh, functional, and comfortable to use. Read Less
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In 2009, Dell came to MINIMAL for assistance breaking into the smartphone market with their Venue line of smartphones. Working with Dell's internal team, we wrapped the phone in metal and, in an industry-first, curved Gorilla Glass, differentiating them from competitors and creating a shape that was fresh, functional, and comfortable to use. Everyone at MINIMAL at the time worked on the project, contributing variations of these features until we converged on our final recommendation to Dell, which they shipped a short time later.