锦郁牡丹籽油 Jinyu Peony Seed Oil

Jinyu Peony Seed Oil
Between heaven and earth！

Peony has always been known as "the essence of heaven and earth, the king of flowers!" And peony seeds are part of the peony extract. The peony seed oil pressed by the peony seeds through Ruiqin's unique patented technology largely retains the natural nutrients of the peony seeds, which can be described as "the essence of the essence"! The alpha-linolenic acid contained is called blood nutrients and plant brain gold by experts. Long-term consumption or topical use of peony seed oil series can lower blood pressure, blood fat, cholesterol, prevent arteriosclerosis; can promote brain development, into DHA, DPA, EPA, enhance attention and memory; can promote prostaglandin synthesis; Promote drug absorption; Can bactericidal, anti-inflammatory, anti-oxidation; Can inhibit the production and transfer of cancer cells; Can promote cell regeneration, activation of peripheral nerves; Can reduce cellulite; Eliminating plaque; reduce wrinkles, make skin delicate and smooth, flexible;

The designer thinks: The brand name determines the tonality and orientation of the product image, and the brand name “Jinyu” is understood from the literal meaning: beautiful embroidery, rich flowers, rich aromatic flavor. The centerpiece of brand packaging is to express the brand quality of “beautiful, rich and rich” through a series of designs and visualize it.

锦郁牡丹籽油
天地之间极致臻品！

牡丹历来被称为“天地之精、花中之王！”而牡丹籽是牡丹精华的部分。由牡丹籽经过瑞璞特有的专利技术压榨的牡丹籽油，较大程度上保留了牡丹籽的天然营养成份，可谓“精华中的精华”！所含的α-亚麻酸，被专家称为血液营养素和植物脑黄金。长期食用或外用牡丹籽油系列产品可以起到降血压、降血脂、降胆固醇，防止动脉硬化；可以促进大脑发育，转化为DHA、DPA、EPA，增强注意力和记忆力；可以促进前列腺素合成；促进药物吸收；可以杀菌、消炎、抗氧化；可以抑制癌细胞产生和转移；可以促进细胞再生，激活末梢神经；可以消脂瘦身；消斑化瘀；减少皱纹，使肌肤细腻光洁，富有弹性；

设计师思考：品牌名称决定产品形象的调性和定位，品牌名称“锦郁”从字面意义理解：锦绣馥郁，有花开富贵、芳香浓郁之气息。而品牌包装的重心则是通过一系列的设计来表达“锦绣、富贵、馥郁”的品牌气质，将其视觉化。

CLIENT--深圳市好乐健生物开发有限公司
DESIGNER--Zhu Hong Ben 朱洪本
ILLUSTRATOR--Zhang Long 张龙