![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/1400/f135db62906303.5a9f8aa29fbeb.jpg)
Brand Voice
It’s in our blood.
We're the guildies that you raid with until your eyes are blurry. We're that annoying bastard that wrecks your whole team and doesn't let you forget it. We're that friend you've gamed with for years, but that you’ve never actually met. We’re all the people that you’ve connected with through a passion for gaming and competition.
Logo Redesign
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/bf755062906303.5a9f8aa29ed92.jpg)
For the past year I’ve been working on redesigning my company brand identity. Our old logo was great for us, it had character and gave us a voice to express our fandom of video games for over 10 years.
I wanted this new logo to keep the same sensibilities but carry a harder edge to it. A logo that cuts like a knife. I feel that this new logo helps us truly express the attitude and humor we all share at J!NX.
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/37695562906303.5a9f8fc32e79d.jpg)
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/a7301b62906303.5a9f8aa2a0518.jpg)
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/18f9f662906303.5a9f8aa2a0913.jpg)
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/457a4d62906303.5a9f8aa2a11cb.jpg)
Brand Identity
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/088baa62906303.5a9f8aa2a0e01.jpg)
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/bad19562906303.5a9f8aa2a22b0.jpg)
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/e4c5be62906303.5a9f8aa2a0008.jpg)
Pattern Design
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/cac8c262906303.5a9f8aa2a19d3.jpg)
Texture Design
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/bed97562906303.5a9f8aa2a1cc2.jpg)
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/59393062906303.5a9f8aa29f7d0.jpg)
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/56557c62906303.5a9f8fc32db0c.jpg)
Graphic Inspiration
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/a0cc8362906303.5a9f8aa2a26fa.jpg)
Art Style
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/f5f00162906303.5a9f8aa2a14c5.jpg)
Photography Inspiration
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/89bc3762906303.5a9f8d864549a.jpg)
Visual Merchandising
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/bc20ac62906303.5a9f8aa29f2f6.jpg)
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/8460c362906303.5a9f8fc32ea61.jpg)
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/ca1eda62906303.5a9f8fc32d0e9.jpg)
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/c34b6362906303.5a9f8fc32ddc2.jpg)
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/7d851362906303.5a9f8fc32ef31.jpeg)
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/4d59a962906303.5a9f8fc32e2aa.jpeg)
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/1239f262906303.5a9f8fc32d62c.jpeg)
![brandidentity branding clothingbrand logodesign logos Packaging Videogames](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/34453862906303.5abdcdb97b6a5.jpg)