Philips Innergizer and Airfryer XXL belonged to a series of launches for which Philips decided to commission extraordinarily rich product pages. These pages rather freely and interactively mixed live-shot videos and photo-realistic CG. As often in such cases, all assets were used interchangeably between digital, marketing and possibly even packaging.
Done within INDG.
oncept by Maxim Goudin and Dima Neiaglov.
Artists: Florin Mocanu, Sergey Nezhentsev, Sergey Movchan, Aleksander Eskin