深圳双年展-迳口复兴 UABB Jingkou Revive

-

“迳口复兴 Jingkou Revive!”是2017深港城市\建筑双城双年展光明分展场的主题，SURE Design烁设计承担了这场分展的整体视觉设计，包括展览装饰装置、现场导视、印刷物料、线上宣传元素、开幕动画和衍生品设计开发。

-

“迳口复兴 Jingkou Revive!” 展览场地位于深圳市光明新区迳口社区，展期为2017年12月23日至2018年2月4日，由深圳青年建筑师尹毓俊策展。光明分展所在的迳口社区周边被农田、果园、水库等农业景观所覆盖，是一个位于城市边缘的绿色生态田园社区，因此本次展览重点讨论的是如何通过在地文化生产和对当地田园生活的发掘来进行城村激活。

我们根据策展理念，为展览设计了一套以英文字体为主的形象元素，在海报的应用中填充了具有迳口社区本土特色的图形肌理。以视觉的方式使展览一方面具有了本土化的语言基础，另一方面也具有国际化讨论平台的性质。同时，展览主视觉通过英文与强烈色彩的应用，将展览的“飞地性植入”与“本地化乡村视觉”形成在视觉、文化和语境上的强烈的反差和冲撞，再次强化了“国际化展览”对村镇生活带来的独特性、唯一性和反差性。

本次展览的具体设计工作包括：主形象海报、展场视觉、导视系统、展前介绍册、礼品笔记本、T恤、环保袋、徽章等设计物料及衍生品。

“Jingkou Revive!” was the theme of the 2017 Bi-city Biennale of Urbanism/Architecture (UABB) Guangming sub-exhibition space. The Jingkou Community of Guangming New District is surrounded by agricultural landscapes like farmland, orchard and reservoir. It is a green ecological pastoral community located on the edge of the city. This exhibition prominently discussed the issue of how to revive Jingkou via developing local cultural production and pastoral life.

Based on the curatorial concept, we have designed a set of English fonts as the image elements and added the graphic texture with local characteristics in the application of the poster. By doing so, the exhibition is endowed with a localized linguistic foundation visually on the one hand, and serves as an international discussion platform on the other hand. Meanwhile, the main vision of the exhibition, with the application of English and intense colors, reinforces the peculiarity, uniqueness, and contrast caused by the “international exhibition” to the life of villages and towns by creating a strong contrast and collision in the levels of vision, culture and context between “enclave embedding” and “localized rural vision”.

-

迳口复兴主创团队：
总策展人：尹毓俊
联合策展人：亚妮
影像单元策展人：王宏伟、冯宇
助理策展人：周丽华、周天琦
策展团队：陈楠
宣传及展览出版物：董超媚、何玉芬
视觉支持：SURE Design

-

项目成员：张烁、王小阳、张宏强、鲁丹阳、周生权

-

现场摄影：除标注外，孙海霆

物料摄影：黎莱恩

-