The following Images are character designs I made for an ad campaign pitch. if you're an in house illustrator for an ad agency, they push you further, even if it's for a pitch, no assurance to it, but sometimes though they are fun to make, like these images, you wouldn't care about the time and effort cuz it's fun! (Ideas are not mine, but the molding of characters are made by me, from scratch base on the art director's request).