-A biologic product (green tea) and packging.
STYLISTIC AND TECHNICAL CHOICES
I created an organic logo starting from natural shapes such as the sun and leaves. I adapted the elements with geometric figures and created a paper cut out logo (fustella) using shadows. I chose a lowercase cursive font to give the idea an authentic but simple and elegant name.
-Wine company rebranding (Soave - Verona).
STYLISTIC AND TECHNICAL CHOICES
I created the illustrations taking inspiration from their philosophy and from the images of the company: the coat of arms of the family, the key with the glass of wine inside with the grapes and the facade of the cellar. I chose the golden colors that identify a Royal name and the red of the grapes and to give contrast. I used the Tobacco Road font because the business has an ancient history. I gradually simplified the figures to create pleasant final logos.
-Artisanal pasta rebranding (Riese Pio X - Treviso).
STYLISTIC AND TECHNICAL CHOICES
I chose the ear of corn as a characteristic and identifying element and I chose simple contrasting colors. I lightened the font by developing it in light sticks.
I used the peasant in three versions to make them more simplified and modern, in one I created a shape of a heart to express their love for the tradition of artisan pasta since 1898.
-Naming and branding:
Artisanal brand of the San Demetrio's Grancia monastery (Potenza - Basilicata).
STYLISTIC AND TECHNICAL CHOICES
The activities carried out by the monks are many, so to collect them all, I made illustrations for the most important ones. I also expired on their hooded robe, monastery windows and their farmlands. I chose a calligraphic font that recalled the tradition and the era and another one sticks easier and more legible on a large or small logo.
-50th anniversary logo for trucks (Tezze sul Brenta - Vicenza).
STYLISTIC AND TECHNICAL CHOICES
The logo would have been applied to the trucks, so it should have been horizontal and legible. I was inspired by the footprints left by the tires, the speed. I used simple and impactful fonts and shapes, which combined well with each other.
-Villa Bardini rebranding.
It is a museum, garden, cultural & music center (Firenze - Toscana)
STYLISTIC AND TECHNICAL CHOICES
Taking inspiration from the facade and the Art Nouveau canopy of the Villa, I created some illustrations with contrasting colors and stick and calligraphy fonts that expressed simplicity and elegance.
In a further logo I used 2 combined and modified calligraphic fonts. The "v" expressing the plants of the garden, "bardini" in brown color expressing architecture, museum and culture, the "b" expressing a musical instrument such as the double bass of classical music played at the events organized in the Villa.
-Medical company rebranding (Lonigo - San Bonifacio - Valdagno - Vicenza).
STYLISTIC AND TECHNICAL CHOICES
The specialized medical center, made up of dentists and other highly competent specialists, has the name of "Ippocrate".
Hippocrates is a geographer, doctor, aphorist, represents the healing force of nature, based on healthy eating and Egyptian medicine. The name derives from "hippos" which means horse and "kratos" which means strength.
I used colors such as blue and light blue, identifying the medical sector and the meaning of safety and a small rounded font that gives the feeling of an embrace, a help, a safety for the patient.
I have combined various illustrations of a horse to the name to create an important and recognizable effect.
-Naming and brand identity of a touring agency for foreigners.
STYLISTIC AND TECHNICAL CHOICES
I choose a combination of words and letters, a simple font and vivide colors.
I create 2 illustrations for contain the letters, one has a geometric shapes (institutional, culture mood) and another one has a rounded shapes (funny and playful mood).
After I added the photographs about some city that I love, Treviso and Milan, into the shapes.
The mood is very simple, colorful and happy.
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