Oyster 82, Zig Zag had never been properly branded. When the opportunity for purchasing a new A-sail arose; I jumped at the chance to design a logomark that would sit with the current branding on the yacht as well as create a striking image when printed at a huge scale (444m²). The simple ZZ mark not only sits as a single form using the same typeface as already printed on the boom but also creates its own Zig Zag shape also.