TEMPO PRESENTE
Photography is that emotion
that brings us back to living the present.
It obliges us to stop, to reflect,
to start again in a new way.
The moment is immortalized forever,
because it lives endlessly in the eye
of those who observe it.
that brings us back to living the present.
It obliges us to stop, to reflect,
to start again in a new way.
The moment is immortalized forever,
because it lives endlessly in the eye
of those who observe it.

ONE BOOK,
28 WORDS,
28 ILLUSTRATIONS.
28 WORDS,
28 ILLUSTRATIONS.
The project is based on the theme of photography and tells it through a storytelling based
on a semantic map of words, each represented by an illustration.
The illustrations were created using pencils, crayons and photographic material such as film cutouts, stochastic screening and lens.
The illustrations were created using pencils, crayons and photographic material such as film cutouts, stochastic screening and lens.






PERSONALBOOK
personal, because on its pages you entrust
your thoughts, your projects, your daily life.
your thoughts, your projects, your daily life.
book, because just like a book tells
a story that accompanies you day by day,
a story that accompanies you day by day,
makes you think, it moves you.
Together they become personalbook,
a new interpretation of the notebook,
that contains and interweaves your personal themes
a new interpretation of the notebook,
that contains and interweaves your personal themes
and his story.
personalbook is different in every edition,
with unpublished content and original graphics.
with unpublished content and original graphics.
personalbook is an invitation to think.







CREDITS
personalbook is a registered trademark of Personal Media Advisoring srl
Art Direction & Illustration — Matteo Baracco
Concept & Words — Marco Benna and Mariateresa dell'Aquila of Phom
Print on Fedrigoni Arcoprint Paper 100g/m².
SPECIAL THANKS
personalmedia, Paolo Cerrato, Olivia Rotondo, Emanuela De Rose, Marco Benna,
Mariateresa dell'Aquila and Phom, Chiara Baracco for the photographs.

SALONE INTERNAZIONALE DEL LIBRO – Torino, Italy
10 – 14 May 2018



For info on buying this personalbook: www.personalbook.it
THANKS
© Matteo Baracco, March 2018.
All rights reserved.
Total or partial reproduction of this publication is prohibited.
Total or partial reproduction of this publication is prohibited.
Designed, created and printed in Italy.