Florida Polytechnic University

Florida Poly is the nations premier STEM institution. We were tasked with setting the vision for the new website. The goal was to represent their change-making culture. The new site was built to primarily to attract prospective students & STEM fanatics.

Visual Language

Bold, assertive, and straightforward. The Florida Poly visual language is genuine and curious - easy to understand and scalable across multiple mediums. Florida Poly’s new brand features a bright new palette and updated typography. Both elements display the University’s bold sensibility and strong foundation.

Flexible Design & Navigation

The goal with the find feature was to unburden the main navigation and house specific links based on each user persona. The find feature includes a search, quick links, and top-level persona based items. The templates we created were able to adapt content for hundreds of pages across the site and device.