Brand strategy proposal The BRIT School

This is a collaborative project made in a one-day workshop given by Peter Stimpson at London College of Communication, pitching a new brand identity for The BRIT School.

The BRIT School, located in the London Borough of Croydon, is an institution that encourages creativity by providing young people (ages 14-19) a place to develop their talents in performing arts and technology. Driven by strategy, our re-design focuses on the school as a framework allowing for creativity to flourish.