The concept all started out based around the 'T T' acronym which I carried throughout each design. I knew I wanted a character but wasn't sure what to use, as it had to work for a mascot well.

I carried on and thought to myself, "Isn't there always a hungry fox or wolf in those old popular cartoons?" I went with the fox but had to make him cuter as the brand is "The Happiest Shop on Redbubble."

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