Brand building and the launch of PUMA’s first ever regional Instagram account.
The Middle East had the task to set the pace, so we obliged.
We developed the account from scratch, aimed high having almost 80% of original content.
The challenge was to bring lifestyle and sports together. We did it.
After the success, PUMA India, PUMA South Africa and now PUMA Brazil have launched their own channels.
Show us some love @pumame