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    Estonia will celebrate its 100th birthday in 2018 and it is a good tradition to invite friends over on this important day. That's why we create t… Read More
    Estonia will celebrate its 100th birthday in 2018 and it is a good tradition to invite friends over on this important day. That's why we create together with AlfaOmega Communications one crazy online birthday invitation that is aimed at all people around the world. To create this invitation, we ask all people living in Estonia and our e-residents to send us their joyful portrait photo. These can be uploaded through a special application, which requires senders authentication via Estonian ID or e-Resident’s card. This ensures that all people on the photos are really genuine Estonian people and our fans. From these photos we will create an extremely long videostream – an online birthday invitation. At the beginning of the video, we invite everyone to come to visit Estonia on the occasion of its 100th anniversary, followed by photos of the Estonian people lined out by counties. The invitation ends with photos of e-Residents. Between the portraits, photos about Estonia's tourism sights and achievements are also introduced, to break the routine. Read Less
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UX/UI Designer: Nele Tullus
Campaign materials, videos: Rihhard Krüüner, Janeli Õun
Project Manager: Kristel-Maria Kadajane