brand identity 品牌識別
麵處小林 is a traditional ramen shop in Kaohsiung, Taiwan. The owner of the store flew to Japan on the sole purpose of mastering the art of Japanese ramen making. After 3 months of disciplined efforts, he brings back with him the fine skills of ramen making and passes on these skills to his family members. Staying true to the ethos of this family business, the visual identity of this brand embraces traditional Japanese elements and calligraphy, and captures the warmth of a good old delicious bowl of ramen.