To create a full branding package for the oddities festival Curiosities, the first thing I did was design a logo. From there I designed a brochure featuring a map of the festival. This is a printed good that guests can pick up around the festival grounds.
My next step was to design an advertisement campaign for Curiosities. This campaign included a billboard, bus ads, posters, street banners, and flyers.
My next step was to design wayfinding signage for the festival itself.
My next step was to design physical goods that guests and workers would use regarding the festival. I designed tickets, press passes, and V.I.P passes.
My next step was to create a line of merchandise that attendees could purchase at the festival. This line included a series of hats, a can koozie, keychains, and shirts.
The next step was to create a mobile app that works as a guide for attendees to use while at the festival.
Thanks for looking!