PERSONAL BRANDING
Art Direction - Logo Design - Brand Identity
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Designing a Personal Branding was an adventurous journey to me for years, I wasn't satisfied with what I have done and what could represent me as a person, and as a designer at the same time.
It was always hard for me to make one for myself as a Designer and Art Director. You have to get to know yourself more which is the hardest part, you must look at yourself as someone else for that task to make the right choices, yet you have to put your feelings into it because it is personal.
It was always hard for me to make one for myself as a Designer and Art Director. You have to get to know yourself more which is the hardest part, you must look at yourself as someone else for that task to make the right choices, yet you have to put your feelings into it because it is personal.
The journey of making this personal branding started with me loving the color yellow, and went from there to make a wordmark and also an icon inspired by my initial the letter "A".
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anas.belekhbizi@gmail.com
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The icon is inspired by the letter "A" in my name. I have used a simple yet efficient grid system for it, with the aim to produce a geometric harmony. The grid is done with squares and circles mainly, with a 65° oblique angle in the shape.
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The choice of color yellow for my personal branding was by intuition, since it is my favorite color, and I can see that it is the best color that can reflect my personal style and work ethic as well as all the positive and optimistic nature it has.
I couldn't assemble it better without the black and white colors, also I utilized some silver foil printing to give a luxurious feeling to it with a touch of contrast.
