This project was based in generating hand rendered croquis and a collection to apply to womenswear, homeware and kids design. The project required also the development of a hero repeating design along with coordinating patterns. Playing with colors, composition and pattern variations I also developed a series of illustrations to adapt to various commercial products and marketing ideas. Patterns and colors were required to coordinate to casualness and subtle eclecticism about the way youthful Australian's dress and their playful aesthetic. It’s a collection slightly offbeat but still commercial and relaxed.