A series of posters inspired by vintage Indian advertisements. This was a personal project which looks at reinterpreting popular imagery and icons from the 80s and 90s commercials and advertisements and juxtaposing them into the current socio-political climate.
Amul, India's biggest dairy products brand is iconic for the Amul Girl, who has been it's mascot since the 60s. Amul brands itself with the white polka dotted pattern and an iconic red bar logo which is reminiscent of the Supreme logo. This poster reimagines the Amul girl as a streetwear icon.