_________
As a visualization studio, we are thrilled to work on new exciting projects that allow us to showcase our creativity and expertise.
Recently, we had the opportunity to work with Modus Fireplaces, a luxury furniture company based in London, to develop a series of product marketing visualizations for a new fireplace design.
Recently, we had the opportunity to work with Modus Fireplaces, a luxury furniture company based in London, to develop a series of product marketing visualizations for a new fireplace design.
These visuals serve as more than just marketing tools, they are a testament to the incredible level of craftsmanship and attention to detail that Modus Fireplaces is known for. Each fireplace is carefully designed and crafted to be both functional and visually stunning, and we are proud to have been able to capture this beauty and sophistication through our imagery.
When designing a new product, it is important to carefully consider the materials that will be used in order to create the desired aesthetic and ensure that the product is of the highest quality. We chose to use concrete, black lacquer, and brass for their unique visual and tactile properties.
Concrete is a rugged, industrial material that adds a sense of strength and durability to the product. When paired with the sleek, glossy finish of black lacquer, the contrast creates a visually striking effect that is sure to catch the eye of the observer. The addition of brass, a luxurious and timeless material, adds warmth and a sense of sophistication to the overall design.
These carefully chosen materials not only add visual interest to the product, but they also enhance the user experience. The rough texture of the concrete provides a tactile contrast to the smooth finish of the lacquer, while the brass adds a touch of luxury to the overall design.
Overall, the use of these materials was a key factor in creating a product that is not only visually stunning, but also a pleasure to use and experience.
By including vignette and lifestyle shots that show the fireplace in a fully furnished room, we are able to give the viewer a sense of what it would be like to have this fireplace as a central feature in their own home. This shot not only showcases the beautiful design of the fireplace itself, but it also gives the viewer a sense of how the fireplace will fit into their living space. The close-up angle highlights the intricate details of the fireplace and makes it the hero of the shot, while the inclusion of the coffee table gives context and a sense of scale.
