Over the past year I have been working with Branding & Buzzing; Toronto Marketing agency that specializeS in food. I have worked on a variety of digital and print projects for Jarritos; one of their main clients. Branding & buzzing was hired on to produce social media content, events and digital campaigns. Here is a little taste of what was produced throughout the year.
The social content included different posts to embrace the jarritos brand. They provided us with many of their assets to work with including the jarritos fonts and bottles. With this, I produced layouts based on their brand standards.
Jarritos Instagram posts from 2017
I also produced animated GIFs Which naturally get a higher interaction rate.
we produced A dedicated section On the CanAdian Jarritos website that included a series of cocktails made with jarritos — in conjunction with Canadian restaurants who featured them. The images were taken in house while I edited and placed in characters to incorporate the jarritos brand And lastly I croppED to specific dimensions. Additionally there was a newsletter sent out to feature the cocktails.
Jarritos Character Cocktail Images from 2017
Above shows the Canadian Jarritos website featuring the cocktail Images section
Above is the newsletter design associated with the feature cocktails
Throughout the year there were events that took place that required materials including invites and printed menus. Below is a dicut mask made for the Day of the Dead event at La Carinta.
The below image was the invite/ imagery used for the Dead event at La Carinta.
the following two images contain the printed menu and digital invites made for the #MexicAsian Events held at kanpai / la brea Food. The invite was posted on social media.
I was also able to help out making the jarritos booth at this years taste festival here in toronto. With this I produced a few different peices INCLUDING the posters the buttons, CUPS and wall decals.
ROLE | Contracted Freelance Graphic Designer by Branding & Buzzing
TARGET AUDIENCE | Canadian Jarritos Fans / MILLENNIALs
DATE Produced | March - November 2017
JOIN AVID CREATIVE
IF YOU LIKE THe work — PLEASE APPRECIATE BELOW.
MANY THANKS!
