Ashley Howell's profile
Jarritos 2017 Projects for Branding & Buzzing

Over the past year I have been working with Branding & Buzzing; Toronto Marketing agency that specializeS in food. I have worked on a variety of digital and print projects for Jarritos; one of their main clients. Branding & buzzing was hired on to produce social media content, events and digital campaigns. Here is a little taste of what was produced throughout the year. 

The social content included different posts to embrace the jarritos brand. They provided us with many of their assets to work with including the jarritos fonts and bottles. With this, I produced layouts based on their brand standards. 

Jarritos Instagram posts from 2017

I also produced animated GIFs Which naturally get a higher interaction rate.


we produced A dedicated section On the CanAdian Jarritos website that included a series of cocktails made with jarritos — in conjunction with Canadian restaurants who featured them. The images were taken in house while I edited and placed in characters to incorporate the jarritos brand And lastly I croppED to specific dimensions. Additionally there was a newsletter sent out to feature the cocktails.

Jarritos Character Cocktail Images from 2017

Above shows the Canadian Jarritos website featuring the cocktail Images section

Above is the newsletter design associated with the feature cocktails

Throughout the year there were events that took place that required materials including invites and printed menus. Below is a dicut mask made for the Day of the Dead event at La Carinta.

The below image was the invite/ imagery used for the Dead event at La Carinta.

the following two images contain the printed menu and digital invites made for the #MexicAsian Events held at kanpai / la brea Food. The invite was posted on social media. 

Above images were taken by Jeffrey Chan for the #Mexicasian event 

I was also able to help out making the jarritos booth at this years taste festival here in toronto. With this I produced a few different peices INCLUDING the posters the buttons, CUPS and wall decals. 

Above images were taken by Jeffrey Chan for the Taste of Toronto that took place June 15 - 18, 2017

ROLE    |  Contracted Freelance GRAPHIC DESIGNer by Branding & Buzzing
TARGET AUDIENCE    |   Canadian Jarritos Fans / MILLENNIALs
DATE Produced    |    March - November 2017


Jarritos 2017 Projects for Branding & Buzzing


Jarritos 2017 Projects for Branding & Buzzing

Various projects produced for the Toronto based Marketing agency Branding & Buzzing and their client Jarritos Canada. These projects were produce Read More