Brief
For this brief we were asked to re-design packaging inspired by the changing demographic towards smaller households, and at the same time aim to demonstrate some kind of inventive or ingenious aspect.
My Concept
When many people bake, it will be often or in large quantities and thus being able to make the most out of large bags of ingredients. However, for people like me (a student) and others in smaller living situations who only bake occasionally, large bags of ingredients go wasted.
In shop baking kit. Located within the supermarket and it is a hands on type of buying process. This design houses all ingredients needed for a variety of different baking recipes and requirements. All ingredients have already been measured and boxed up according. All you need to do is pick up the box and select the ingredients for your perfect recipe.
