(Essentials or Must Have) The client, Garbarino, wanted to evolve their social media posting campaign called "Lists", products associated with everyday activities. We thought the perfect evolution was to make animated GIF's or video posts. So we came up with these posts inspired in thing you must have when doing specific things.

Each post ended with more than 60K views impressions and an over the top engagement that really stood out.

Copywriting: Kuámasi González.

Art Director and design: Martín Scappatura.
2D Animation Director: Martín Motta.

Creative Director: Fermín Varangot.

Project Leader: María Luquet
Client: Garbarino (Argentina)