We created an illustration for Pepsi’s Tmall 11/11 campaign in 2017. 
11/11 is the Chinese take on Black Friday and Cyber Monday, and is the world’s biggest online shopping event.

The campaign could be seen online and offline across China in the buildup to the event, including on billboards with our illustration in Shanghai subway stations.


PEPSI Tmall 11-11
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PEPSI Tmall 11-11

Pepsi illustration project for Tmall campaign on the 11/11/17
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