Rationale.
Trying to quit smoking is definitely a never-ending struggle for any smoker who is trying to get rid of this habit. Nicotine Gum is the ultimate solution, with three different flavors for each step of the way. Green (Mint flavor) is how you kickstart quitting smoking, Yellow (Banana flavor) is the next step forward while Red (Strawberry) is end point. The three flavors acts together to help quitting smoking.
Credits.
Agency : Nabaroski Ad Store (Cairo-Egypt)
Brand : Nicotine Gum
Creative Director : Mohamed Nabarawy / Hany Atef
Art Director : Mohamed Nabarawy
Creative Copywriting : Dalia Hosny / Omar Daba / Taher
Creative Copywriting : Dalia Hosny / Omar Daba / Taher
Illustrator : Mohamed Nabarawy
Video Editing.
Editing : Karim Nabarawy
Voice Over : Rasha Mohamed
Special Thanks To:
Medhat Khashaba - Hany Atef - Ahmed Mokhtar - Rania Gad
Published: January 2018
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