Past Present Future is an editorial platform for Loewe which aims to promote the excellence in craft according to three different temporal visions: past (traditional vision), present (a vision that combines tradition and innovation), and future (avant-garde / technological vision).
Inspired by the name of the commemorative exhibition and book of their 170 years, Past Present Future proposes an appreciation of craftsmanship through a time-traveling experience, sharing stories and experiences around creation, and celebrating handmade work as a luxury in today's times.
Project with Francisco Pires. All photos belong to their authors.
