On-pack promotion
Collectable disks
The toy is in a form of a block, as “blocks challenge children to create houses, structures, animals, robots, people or the biggest tower possible”. Disks contain information about what makes South Africa unique - educating kids about the traditions and cultures that make up our South Africa and instilling a sense of pride in their country.
Posters
The posters require the collectable disks to the placed on them inorder to complete the story.
The posters require the collectable disks to the placed on them inorder to complete the story.
Recycling Inicitive
Encouraging kids to participate in recycling by offering rewards and exciting competition
Encouraging kids to participate in recycling by offering rewards and exciting competition