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Social Awareness Campaign (The Collectable Disk)



On-pack promotion


Collectable disks

The toy is in a form of a block, as “blocks challenge children to create houses, structures, animals, robots, people or the biggest tower possible”. Disks contain information about what makes South Africa unique - educating kids about the traditions and cultures that make up our South Africa and instilling a sense of pride in their country. 

Posters

The posters require the collectable disks to the placed on them inorder to complete the story.


Recycling Inicitive

Encouraging kids to participate in recycling by offering rewards and exciting competition
Social Awareness Campaign (The Collectable Disk)
Published:

Social Awareness Campaign (The Collectable Disk)

This brief required us to manufacture real social change through developing, designing, making and marketing an educational game or toy that woul Read More

Published: