Package Design, Brand Identity
Aces is a disposable vape pen styled after a deck of cards. With roots in Las Vegas, Nevada, the name Aces holds a strong identity to the owners.
Out challenge was to create a brand identity and a 4-sku package design for the disposable vape pens. Using the brand name as the anchor, we designed a system that uses suits to identity the various strains. Since the shapes alone can be easily mistake on-shelf, we added a color system to reinforce the differences. Aces plays homage to classic playing cards — a motif only suitable for a Las Vegas based brand.