Overview
First-of-its kind convention centre in Kerala from Malabar Group wants to create a niche positioning for itself through a creative campaign.
Media
Print, Out door
Challenge
Convincing the target group on theme weddings and their advantages. Also, to communicate that the venue is designed as 100% customisable. The challenge to break the first-impression barrier is important.
Solution
Get married to your dreams. We have come up with an innovative campaign that speaks in detail about possible themes.
Result
The campaign breaks the barrier and communicates the advantages effectively which in turn results in sales volume growth.