The Terps Co.
Package Design, Brand Identity
By taking a good-for-you cookie and infusing it with mood-boosting terpenes, The Terms. Co. crafted a truly unique product made for anyone. The terpenes used are not derived from cannabis — making them accessible to everyone. All ingredients are raw, vegan, gluten free and non-go, which makes choosing these cookies over others an easy decision.
We were tasked to create a one-of-a-kind package design that highlights the simplicity of the ingredients, while remaining relevant and enticing. We chose a smooth color palette with a plethora of white space, allowing for breathing room and evoking a sense of serenity, precision and craft. By highlighting the type of cookie rather than the brand name itself, awareness is created via the visual identity.