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The baobab is a tree of extraordinary longevity and is often nicknamed "the tree of life". It’s in this spirit of vitality that candles are thought. Designed from baobab pulp, each candle has a unique fragrance and a universe of its own, always corresponding to a name starting with the letter "B".
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This is the key element of the Baobab brand. Second letter of the alphabet, the B represents the 2 in numerology. It represents fertility, gentleness, affection and acceptance of the other. It’s an affective letter, emotional and corresponds to the sentimental register.
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The brand is merging the idea of aromatherapy and equilibre by making every scent has its respective personnality, not only to smell enjoyably but also to improve quality of life.