Baobab is a premium candle brand environmentally friendly which inspired by wide open spaces and the desire for freedom that sleeps in each of us.
The baobab is a tree of extraordinary longevity and is often nicknamed "the tree of life". It’s in this spirit of vitality that candles are thought. Designed from baobab pulp, each candle has a unique fragrance and a universe of its own, always corresponding to a name starting with the letter "B".
This is the key element of the Baobab brand. Second letter of the alphabet, the B represents the 2 in numerology. It represents fertility, gentleness, affection and acceptance of the other. It’s an affective letter, emotional and corresponds to the sentimental register.
The brand is merging the idea of aromatherapy and equilibre by making every scent has its respective personnality, not only to smell enjoyably but also to improve quality of life.