Visuell Thinking and Quotes for ads.
1.Winner of the award "Blooming Life" in the year 2017. Kampagne.
Briefing
How does a woman feel when she uses the soap Lux ?
From her point of view.
Story
A woman like a tree,strong. She stands tall and proud like a tree and enjoys the view,
because she is a hard working woman.
A woman like a tree,strong. She stands tall and proud like a tree and enjoys the view,
because she is a hard working woman.
Studying and working, progressive, sophisticated, cosmopolitan.
High demands on herself. She needs a time out. So what? She wants more.
LUX is the answer.
2. Ad Layout.
3. Soap gift box.
