Emergent is a movement of people and businesses dedicated to transforming business and society. Part parent company and part consultancy, Emergent’s mission is to a create an ongoing legacy through transforming individuals, companies, and communities by creating 100 new companies in the next ten years. Their mission is to leave the world in a better state than it was found through collective good will and giveback.

After the first few years of operation, Emergent was looking to reposition itself as an authority in its field and stand out in a sea of corporate brands. They wanted to create a bold, eye-catching, unorthodox new brands that would position them as an authority in their field and entice prospective clients to ask questions.