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DESIGN PROJECT II (ZERO WASTE FASHION) BY -ARUN SHARMA

Zero-waste fashion refers to items of clothing that generate little or no textile waste in their production. 
It can be considered to be a part of the broader Sustainable fashion movement. It can be divided into two 
general approaches. Pre-consumer zero-waste fashion eliminates waste during manufacture.
Post-consumer zero-waste fashion generates clothing from post-consumer garments such as second
-hand clothing, eliminating waste at what would normally be the end of the product use life of a garment. 
Likewise, redesign and substantial doses of creativity are key ingredients in our path to zero waste. This 
is both to Redesign all those specifically problematic, toxic, non-recyclable/non-reusable items, but also 
to Redesign our economy so that we can Reduce the size of our waste-bin, Reuse as much as possible 
and Recycle what is left. 
“My creations are born in different cultural environments around the globe, with whatever waste and 
unwanted material there is already there that can act as a social trigger to inspire and raise awareness 
amongst communities in their social and environmental choices” Therefore, my goal behind this design 
project is to make “androgynous” collection using “ZERO WASTE” technique in respect to the ‘ESTONTECO’ 
meaning ‘future’. Through this project, I am trying to communicate to the consumer to utilize the waste  
to make the best. This product line is based on READY TO WEAR fashion so as to generate awareness 
amongst the mass on the same.I took this as challenge so as to reinvent myself from the future 
perspective and to create sustainable fashion keeping in mind SS- 18 (Spring Summer 2018). The target 
for the same is  18-22 years youngsters as they are always curious and mesmerized by a change in trend.
The collection is developed keeping the lifestyle and taste of the target audience in reference to SS’18 
forecast.The White colour is used to create unity along with marshala (wine colour) as the trending 
colour of 2018. Silhouette used is straight with the knee length bodice.

DESIGN PROJECT II (ZERO WASTE FASHION) BY -ARUN SHARMA
Published:

DESIGN PROJECT II (ZERO WASTE FASHION) BY -ARUN SHARMA

Published: