Adidas Pop Concept
Today’s shoes industry has become focus on the performance of the design, the minimalistic style with incredible advance materials reaching a perfect balance between anatomy and dynamic.
This project is trying to recover some of the expressionism of the golden decade when shoe-designers just made an expression on the paper to made their vision of what they thought it was great.
This is my tribute to them and my attempt during 8 months of work. This project was inspired by the Series of Netflix Abstract.