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    Adidas Pop Concept Today’s shoes industry has become focus on the performance of the design, the minimalistic style with incredible advance mate… Read More
    Adidas Pop Concept Today’s shoes industry has become focus on the performance of the design, the minimalistic style with incredible advance materials reaching a perfect balance between anatomy and dynamic. This project is trying to recover some of the expressionism of the golden decade when shoe-designers just made an expression on the paper to made their vision of what they thought it was great. This is my tribute to them and my attempt during 8 months of work. This project was inspired by the Series of Netflix Abstract. Read Less
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Adidas Pop Concept

Today’s shoes industry has become focus on the performance of the design, the minimalistic style with incredible advance materials reaching a perfect balance between anatomy and dynamic.

This project is trying to recover some of the expressionism of the golden decade when shoe-designers just made an expression on the paper to made their vision of what they thought it was great.

This is my tribute to them and my attempt during 8 months of work. This project was inspired by the Series of Netflix Abstract.
Thank you. 
ojelandro@gmail.com