I recently took a 4weeks Internship position at one of the startup companies in my school's incubator. I was tasked immediately to:
1. Develop a Style Guide For the Brand
2. Create a New Logo
3. Redesign their landing page.
4. Translate the design to code using Bootstrap4
This is one of the best projects I have ever worked on because of the experience of actually coding my design myself.
I started work immediately; I asked lots of questions from the Founders. This allowed me get a feel of what they want, where the product is currently and where they are taking the product.
This made me start researching into different logo concepts.
Picture below is one of my first tries:
I showed this to them and they were unevenly split as to which one to go with. So we all tried to ideate again so I can again try a new approach that all of the founders would agree on.
And I conceptualized their vision and came up with this and they loved it.
Voilà, they loved it.
I progressed to creating a Style Guide. It was really challenging but I loved every part of it. I also started working on the redesign of the brand's website. I went through more than 3 rapid prototyping and was able to deliver the website's low-fidelity.
And this is the high-fidelity design I came up with.