SIX TIMES THE POWER OF YOU
House of Tara International is Nigerias leading and one of Africa's foremost make up brands. House of Tara wanted to extend its product line by creating a limited / customized product line to commemorate the premier of the movie across Nigeria. Our task? Maintain the premium status of the brand while captivating target audience with the design and total package of the new product line. We represented the X-crossed arms from the poster with lipstick drawn "X"marks as the leading visual element, and since the package contains 6 lipsticks, we created the tag line "six times the power of you" to position this limited product line as a must have.