A student brief from Google to use voice technology to transform a product, service or experience to make it more delightful.
Google Run is a flexible, hands free running assistant that will keep you motivated and excited about running, all through the seamless interaction of voice technology. Meaning that you won't have to keep looking at your phone on the go, saving you energy to focus entirely on your workout and also potentially saving your life - when you've held your head up long enough to spot the car before it hits you.
Google Run works with the Google Assistant to deliver smart and responsive interactions that’ll have you forgetting about your phone in no time.
By working with Google Maps to guide and navigate, it’s able to smartly recognise, tailor & re-tailor routes to your liking, simply by saying “Ok Google,” followed by a command of your choice. Google Run will respond by re-routing & navigating you anywhere it can, even when you’re overseas. It relieves the worries of navigation on the go so you can be free to explore places you’ve always wanted to see, all while getting in a workout.
By working alongside Google Fit, it can tell you how far you’ve run, the pace you’re going at, as well as push you (gently) to reach your goals. Programmed with responses like “You’ve got 5 minutes left, up the intensity to reach your personal best” and “You’re almost there, keep it up!” Google Run can suggest new and exciting routes to get the blood pumping, the heart racing and mind clearing.
The Google Run app supports the user’s interaction with the Google Assistant by recording all the data during each run. The app saves your most played music, your favourite routes and your performances on each run you take, that can be viewed when you have finished running.
The app itself is quite simple and easy to navigate, allowing the user to rely more on the Google Assistants voice rather than complicated data and visual stimuli.
Google Run is flexible, intuitive and for all types of runners. From the first timer all the way to the fully fledged marathon enthusiast, Google Run has something for everyone.
Wherever you go, Google Run will be right there by your side, just like any responsible friend or personal trainer would.