School assignment — The purpose of this assignment was to design a fictional microbrewery brand and beer, inspired by our hometown. My hometown is Norrköping, Sweden, which is an old industrial city and therefore I wanted to create a beer that the old workers could enjoy after a hard days work!

I wanted to have a minimalistic style and give it a industrial feel. So I came up with the brand Bryggeribolaget and their India Pale Ale.