Marçal Prats's profile

Editorial Illustrations

Illustrator
Illustration
These public-sector publications have one thing in common: people.

Topics such as customer service or cybersecurity are usually sensitive, so accordingly, the illustrations always convey trust and positivity.

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Customer Services in Government
How can U.S. agencies bring customer service to every level of their organization? This guide explains the role of each department and staff member – from agency leaders to frontline staff to HR and IT personnel – and provides firsthand advice.

The illustrations are influenced by the fauvist paintings of André Derain (1900-1910), which are characterized by strong colors and fierce brushwork.
Inspiration – Fauvism
Sketch process — GIF Animation
Sketch process — GIF Animation

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The Human Resources Playbook for Gov
This playbook focuses on the key issues U.S. agencies must address to achieve proper recruiting, hiring, onboarding and employee development.

The concept of Humans, together with Playbook, evokes the favorite game of my childhood: Lego –with its characters, bold colors, and the assembly instructions as well. Furthermore, the illustrations and page layout have been drawn snaping block on a square grid, like when playing the game.
Inspiration – Lego
Sketch process — GIF Animation
Sketch process — GIF Animation

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People of the Cyber
This guide dives into six personas that represent different types of agency personnel behind government cybersecurity. By better understanding them, U.S. agencies can tackle the most important component behind cyber defense: humans.

The design is inspired by the Kawaii culture: anything that stirs feelings of care, and protectiveness.
Inpiration – Kawaii
Sketch process — GIF Animation


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Editorial Illustrations
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Editorial Illustrations

These public-sector editorial publications have one thing in common: the people. The topics they deal with are very sensitive and therefore the i Read More

Published: