GRACE AND LILLY
Floral cosmetic company
I started by producing a basic logo for the company, I wanted to use a script based typeface to show a connection to the audience, personalisation from the company owners. I used colours found within a floral range, and colours you would find related to the scent of the products the company produces. The logo is simple, minimalistic and acts as a signature to the brand.
I also started to explore possible colour combinations, as you can see some of them worked and others did not.