Editorial: A bathing ape
A bathing ape.
Article about the uber-hip urban fashion lable for one small seed magazine
How the fashion label A Bathing Ape, or BAPE (pronounced ‘bay-pee’ for
you troglodytes who aren’t familiar with these simian motifs and camo-print
surfaces), went from underground street gear to global empire has a lot to
do with the tricky combination of street cred, mass appeal and the height of
exclusivity. ANNELIE RODE finds out more.

Editorial: A bathing ape
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Editorial: A bathing ape

How the fashion label A Bathing Ape, or BAPE, went from underground street gear to global empire has a lot to do with the tricky combination of s Read More
4
195
0
Published: